Most language authorities consider “goal” to be a synonym of
“objective,” and some dismiss the popular bureaucratic phrase “goals and
objectives” as a meaningless redundancy.
However, if you have to deal with people who insist there is a
distinction, here is their usual argument: goals are general, objectives are
more specific. If your goal is to create a safer work environment, your
objective might be to remove the potted poison ivy plant from your desk. In
education, a typical example would be that if your goal is to improve your
French, one objective might be to master the subjunctive.
Brians, P. (n.d.). Common Errors
in English Usage. Retrieved November 19, 2012, from http://public.wsu.edu/~brians/errors/goal.html